CURRENT
• brand campaigns
• e-comm (web, email & amazon)
• ads (digital animated/print)
• package design
• illustration
• video production
• digital photography
Brand Strategy Development:
Collaborating with brand managers to understand their brand’s vision, values, and market positioning. Translating these insights into visual strategies that align with the brand’s goals.
Design Leadership:
Leading design projects from concept through execution. This involves creating branding materials such as illustrations, video production, brochures, and digital assets, ensuring consistency across all touchpoints.
Market Research:
Staying informed about industry trends, competitor brands, and emerging design technologies to ensure your designs are innovative and relevant.
Team Collaboration:
Working closely with other designers, copywriters, and marketing professionals to produce cohesive brand experiences. Providing mentorship and guidance to junior designers.
Quality Control:
Overseeing the production process to ensure high standards are met and that the final output aligns with the original design vision.
Brand Consistency:
Developing and maintaining brand guidelines to ensure all design elements are consistent and reinforce the brand’s identity.
Problem Solving:
Addressing design challenges and finding creative solutions that effectively communicate the brand’s message and resonate with its target audience.
brand campaigns
Developed creative assets successful multi-channel brand campaigns, including social media initiatives and targeted advertising, resulting in significant increases in brand awareness and customer acquisition.
Company
Youtherory
Year
2024
Digital Static AdPrint AdAnimated Ade-comm
Collaborated with marketing and sales teams to create targeted promotional campaigns on various e-commerce platforms.
Company
youtheory
Year
2023-25
ads (digital + print)
Creative professional with a strong understanding of print production processes and digital design trends, capable of producing high-quality designs for both offline and online marketing campaigns.
Company
Youtheory
Year
2023-25
Digital Animated Ads Print Ads Print Catalog & Brochureproduct packaging
Experience with packaging design, regulations and quality standards.
Company
Simpli Brand Company
Year
2020-22
package design Print Catalog & Brochure POP trayillustrations
Experience creating illustrations to suit different project needs, from scientific to technical.
Company
Hospital for Special Surgery
Year
2023-24
video
Proficiency in video editing software like Adobe Premiere Pro, Final Cut Pro, or Adobe After Effects.
Company Youtheory
Year
2023-25
mock ups
Company
Youtheory
Year
2022-25